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Email Developer

Location: India, Hyderabad
Department: Engineering
Posted:

ABOUT TIDE

At Tide, we are building a finance platform designed to save small businesses time and money. We provide our members with business accounts and related banking services, but also a comprehensive set of connected administrative solutions from invoicing to accounting.

Launched in 2017, Tide is now used by over 1 million small businesses across the world and is available to UK, Indian and German SMEs. Headquartered in central London, with offices in Sofia, Hyderabad, Delhi, Berlin and Belgrade, Tide employs over 2000 employees.  

Tide is rapidly growing, expanding into new markets and always looking for passionate and driven people. Join us in our mission to empower small businesses and help them save time and money.  

ABOUT THE ROLE:

Tide is seeking an experienced Email Developer to help support and drive personalized and seamless member experiences. You'll work alongside the CRM team to create, build and maintain new and existing email creatives and templates for our members.

As a Email Developer you’ll be:

  • Working with the Visual Designer and CRM colleagues to understand requirements and convert the designs to effective, responsive email code.
  • You have to create a set of templates and a code library that the full CRM team will be able to use.
  • You will be the email template SME and go-to person for template builds/amends.
  • You will be our expert in ensuring we meet best practice accessibility requirements.
  • You will deliver code that works across email clients and devices, including dark mode requirements and app deep linking.
  • You have to do coding, bug check and test emails to ensure technical quality and that they render correctly across different devices/ ESPs.
  • You have to follow industry best practice guidelines, keeping on top of the latest trends and making sure all templates and designs are responsive and maximized for mobile platforms.
  • You will utilize our MarTech stack, particularly Movable Ink, to ensure we keep our content as engaging as possible.
  • You have to support the team in identifying training needs and create supporting documentation.

WHAT WE ARE LOOKING FOR:

  • Has minimum 3 years of experience in, and a detailed understanding of mobile-responsive Email Development/ Design and Email coding (HTML, and CSS)
  • Can introduce standardized/ modular templates with best in class designs and work with the marketing group to implement it
  • Can apply best practices in Email Development, Email compliance regulations, and accessibility
  • Will create a code bank/ template library that is simple to use so a range of mixed skill sets can use the deliverables ongoing
  • Can support in identifying training needs and provide elements of training/troubleshooting
  • Has good time management skills, as you’ll work on various email projects for multiple stakeholders simultaneously.

WHAT YOU’LL GET IN RETURN:

Make work, work for you! We are embracing new ways of working and support flexible working arrangements. With our Working Out of Office (WOO) policy our colleagues can work remotely from home or anywhere in their assigned Indian state. Additionally, you can work from a different country or Indian state for 90 days of the year. Plus, you’ll get:

  • Competitive salary
  • Self & Family Health Insurance
  • Term & Life Insurance
  • OPD Benefits
  • Mental wellbeing through Plumm
  • Learning & Development Budget
  • WFH Setup allowance
  • 15 days of Privilege leaves
  • 12 days of Casual leaves
  • 12 days of Sick leaves
  • 3 paid days off for volunteering or L&D activities
  • Stock Options

TIDEAN WAYS OF WORKING:

At Tide, we champion a flexible workplace model that supports both in-person and remote work to cater to the specific needs of our different teams. 

While remote work is supported, we believe in the power of face-to-face interactions to foster team spirit and collaboration. Our offices are designed as hubs for innovation and team-building, where we encourage regular in-person gatherings to foster a strong sense of community.

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TIDE IS A PLACE FOR EVERYONE

At Tide, we believe that we can only succeed if we let our differences enrich our culture. Our Tideans come from a variety of backgrounds and experience levels. We consider everyone irrespective of their ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, veteran, neurodiversity or differently-abled status. We celebrate diversity in our workforce as a cornerstone of our success. Our commitment to a broad spectrum of ideas and backgrounds is what enables us to build products that resonate with our members’ diverse needs and lives. 

We are One Team and foster a transparent and inclusive environment, where everyone’s voice is heard.

 

At Tide, we thrive on diversity, embracing various backgrounds and experiences. We welcome all individuals regardless of ethnicity, religion, sexual orientation, gender identity, or disability. Our inclusive culture is key to our success, helping us build products that meet our members' diverse needs. We are One Team, committed to transparency and ensuring everyone’s voice is heard.

 

You personal data will be processed by Tide for recruitment purposes and in accordance with Tide's Recruitment Privacy Notice.

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