Over the last few decades, savvy celebrities have been making lucrative investments in various areas of business outside of their day jobs.
Whether it’s in software start-ups or esports enterprises, we used Crunchbase data to find out which stars are the biggest and busiest participators in business investments.
To discover which celebrities are the busiest and biggest investors, our analysis considers £9.4 billion of investment rounds for 981 different investments.
£9,444,910,031
981 Investments
What categories of investment do celebrities participate in?
How has celebrity investment participation changed over time?
The combined total of every investment participated in by a celebrity in 2019 was nearly £2bn – more than any other year this decade.
Year
Total Funded
2010
£287.74M
2011
£221.41M
2012
£262.21M
2013
£802.75M
2014
£1.23B
2015
£1.72B
2016
£504.47M
2017
£1.01B
2018
£1.09B
2019
£1.74B
The biggest partcipators
Rapper and entrepreneur Nasir "Nas" Jones has participated in 188 funding rounds (comprising a total investment figure of over £1.1bn), which is more than any other celebrity investor on our list. Ashton Kutcher comes in second place, having participated in 159 funding rounds.
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Who is investing in esports?
The growing esports industry, worth over £100bn in 2018, is catching the attention of celebrities of all occupations. A-listers such as Will Smith, Odell Beckham Jr., and Drake have all participated in the total funding amount raised by esports company Ksv Esports International, a South Korean firm that has raised £35,420,000 from investors.
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Explore categories
Explore the different categories below to discover which celebrities are the busiest and biggest investors. Our analysis considers £9.4 billion of investment rounds for 981 different investments.
36 investments
Name
Amount
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